Sat., June 17th, Writers4Writers

Writers4Writers

present

Flora Morris Brown, Ph.D.
Guided autobiography facilitator, author, and publishing coach

on

Saturday, June 17th, 2017
2 p.m.— 4:30 p.m.

at

Rancho Santa Margarita Library
30902 La Promesa
Rancho Santa Margarita, CA 92688

Free event! Register at http://pennystee.com/events/

Join us when Flora reveals

New Ways to Approach Marketing Your Book That are Within Your Reach

Most authors prefer to write, not handle marketing and sales. And yet, if you want your book to reach its intended readers, you must get actively involved in making your book discoverable and desirable. This applies to indie and traditionally published authors in all genres.  In this interactive presentation discover ways to market your book that are affordable and at your fingertips.  Leave with the confidence and enthusiasm to step up your marketing  before, during, and after your book is published.

 

 

 

 

About Flora

Guided autobiography facilitator and author, Flora Brown, helps you release the magic in your story and embrace the beauty in your life. A confirmed coffee snob with an unhealthy love of British murder mysteries, she drew from her childhood experiences, adventures as a wife and mom, and highlights of happiness research, to publish her 11th book Color Your Life Happy: Create Your Unique Path and Claim the Joy You Deserve, 2nd edition. She earned a B.A., M.S. and Ph.D. from the University of Southern California and is Professor Emeritus from Fullerton College.

 

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Sat., May 13th, Yorba Linda Library Book Fair

Read Locally: Local Author Festival

Yorba Linda Library Banner for Read Locally

 

Saturday, May 13, 2017
1:00 p.m.-3:30 p.m.

Yorba Linda Public Library
Yorba Linda Library Community Room
18181 Imperial Highway
Yorba Linda, CA 92886
714-777-2873 ext. 6

 

Join me and other local writers for the Yorba Linda Public Library’s first-ever Local Author Festival and truly read locally! Enjoy a cozy mystery author panel featuring Sybil Johnson, Sue Ann Jaffarian, and Diane Vallere followed by a meet and great with local authors, representing a variety of genres. There will also be an opportunity to purchase titles for an author signing.

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Tues., March 14th, Turning Your Life Story into a Book

Tuesday, March 14th
10:00 a.m. to 11:30 a.m.

FREE workshop sponsored by

Friends of the Library
Yorba Linda Public Library
18181 Imperial Highway
Yorba Linda, CA 92887

Join us and learn how to write a memoir using your personal experiences.
Through the discussion of various memoirs, discover how to
write a plot-driven memoir as well as a series of individual stories.

 

 

 

 

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Sat., July 8th–Write Your Life Story, Two Pages at a Time

 

“If a picture paints a thousand words, a story paints a thousand pictures.”
 ~Terrence L. Gargiulo

 

Have you longed to write your life story, but don’t know how to start?  Join Flora Morris Brown, Ph.D. as she guides you through stimulating activities that will spark memories that define your life story. Bring paper and pencil or your laptop or tablet to begin writing your life story.  

 

No previous writing experience required. Just be willing to write from the heart what you remember and are comfortable sharing with the group. This workshop uses guided autobiography, a semi-structured process developed by Dr. James Birren, founding dean of the USC Leonard Davis School of Gerontology.

 

This workshop is ideal for you if

  • you want to leave your story behind for your family
  • you seek to share this experience with like­minded people


Saturday, July 8, 2017

10:30 a.m. – 1:30 p.m.

at

Placentia Library
411 East Chapman Avenue
Placentia, CA 92870

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Untitled

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Brave New Word: The Ebook–What Is It and How Does It Fit Into Our Lives?

Michael S. Hart, founder of Project Gutenberg, is given credit for inventing the first ebook in 1971 when he typed the United States Declaration of Independence into a computer.

Hart, an author, had been given unlimited computer time by the operators of the Xerox Sigma V mainframe at the University of Illinois and wanted to do something worthy of his time. While computers were being used mainly for data processing then, Hart decided to use it for information distribution.

It wasn’t until 1992 when Sony created the Discman that there was a reader for the ebook. Today the ebook has grown in such popularity that not only have many new devices sprung up for reading it, but it is an alternative format for print books, with its own category on Amazon.

Ebooks have many benefits for authors and readers

  • Ebooks enable authors to get their books disseminated widely and more quickly. Some authors test the market with an ebook version of the first few chapters of their book and finish their work according to reader responses.
  • Ebooks incur no production costs and are much more affordable to purchase. With no startup or setup costs involved, an ebook is almost all profit for the author or publisher. Then with an average cost range of 99 cents to $9.99, the ebook is much more appealing to cost-conscious readers.
  • Ebooks are so much more accessible and portable. One frequent traveler and avid reader shared how he was slow to embrace the Kindle when it first appeared on the market, until he discovered the joy of being able to carry up to 1500 books in a device he could slip into his briefcase.
  • As eReaders have become more and more sophisticated, one of the biggest benefits of an ebook is its hyperlink capability. Now when an author mentions a source or website in the text, you can visit the source with one click or watch a movie clip. You can take notes, save your spot, look up terms, and interact with a text in a way not possible with print books.

Ebooks mean no amassing and storing inventory

  • Ebooks and magazine articles can now be available in digital libraries, enabling educators, researchers and students to access information instantly and conveniently without geography or limited copies being a barrier. At a meeting for online teachers recently, one of the university librarians shared the ease with which our students can now access books and articles from the library from within our online courses. We were also learned that the library will create digital guides specific to our courses if we will identify the materials we want our students to access.
  • The popularity of the ebook has lead to it being accessible even if you don’t own an eReader. While eReaders must still be purchased, Amazon made a free Kindle app for reading ebooks from your computer, smartphone, and other devices.

Ebooks have called many things into question

  • How long is an ebook? There is no definitive answer. The number of words on a print page no longer applies since the page size of an ebook depends on the size of the device on which it’s being read. Then there are varying font styles and sizes which affect the number of words on a page.
  • The pricing of ebooks has caused one of the biggest disruptions in the world of publishing. The reading public who was quite willing to pay $19.99 for a 6″ x 9″ paperback, refuse to pay the same price for the digital version. This issue gained attention in the news when a lawsuit was filed against Apple and five major publishers charged with illegally fixing the prices of ebooks in an effort to fight back against Amazon.
  • While ebooks were at first the digital version of a print book, many authors are writing ebooks as the first and sometimes only version of a book.
  • Bestseller status no longer applies just to authors of print books. Bestseller is now based on number of sales whether they were print or digital books.

Regardless of the success of ebooks, many book lovers are not ready or willing to give up the touch and smell of “real” books and the tingly pleasure of browsing library or bookstore shelves.

The future of ebooks is bright

In 2000 Stephen King gazed into the future, and he saw it was digital. He decided to sell a new serial novel directly to his readers in digital form from his website instead of through his publisher. His plan was to sell his novella, ”The Plant,” for $1 per chapter. While his publisher judged the experiment unsuccessful by comparing the sales to King’s print bestsellers, independent authors felt that King had given digital publishing the push it needed. In the video below you’ll discover that Stephen may be the king of horror, but he’s not afraid of the future of books.

 

When the first Kindle device was released in 2007, the ebook momentum had found its rightful delivery system. By the fall of 2011, a hard-working unknown author of paranormal romance, Amanda Hocking, joined 11 well-known authors in the elite group of Kindle millionaires. She talks about the immediacy of digital books in the following video and her decision to embrace both legacy and digital publishing.

While we have yet to settle on how we will spell ebooks (ebooks? Ebooks? e-books? eBooks?) we can’t deny that they have changed writing, publishing, reading, and even libraries forever. If you think the first bookless digital library, the BiblioTech in San Antonio, TX, looks very much like an Apple store, you’re right. Its designer, Walter Isaacson, was inspired by the biography of Steve Jobs.

The ebook is indeed the Brave New Word.

If you’ve been yearning to write your own print or ebook, get encouragement and guidance from my 4-week eCourse, Rockin’ My Book, delivered digitally.

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This article first appeared on LinkedIn at http://linkd.in/1qjjFHs

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Self-Publishing Doesn’t Have to Be Scary: 5 Ways to Make It Friendly

ID-10054951Self-publishing does not have to be a lonely or scary process. To ensure you have success, however, there are five steps that can smooth the way.

  1. Do your research.
  2. Connect with published authors in person, if possible, and definitely online.
  3. Build relationships with other authors by subscribing to their blogs or newsletters.
  4. Join organizations and meetups where you’ll learn about the business of publishing.
  5. Ask for help.
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Is Crowdfunding A Book for You?

money-652560_1280Bands do it! Filmmakers , startups, charities, and many other creatives do it too!

Now indie authors are using crowdfunding to raise funds over the internet to help pay the costs of self-publishing their books.

There are reportedly over 450 crowdfunding platforms, but not all of them are suited for authors.

Indie authors face substantial costs for hiring various service providers: editor, copyeditor, proofreader, book cover designer, layout designer, indexer, website designer, publicist and publishing coach. Once their books are available, many authors spend additional money hosting book signings, book tours, and other events.

Creating a successful crowdfunding campaign can pay for some or all of the costs of getting your book published and promoted. Before launching a campaign, however, it’s important to decide if crowdfunding is right for you.

Examine these popular crowdfunding platforms to decide which is right for you.

Kickstarter.com

Started 2009
Avg. $5,000
Most well-known, but has strong competition. Only 60% accepted of 2,000 weekly. Must reach goal to be funded.

  • Gives creatives a way to raise funds for projects. Must meet goal to get funded—3% to them, 3-5% to Amazon for payments
  • Donation-based; must offer rewards to donors
  • 656 campaigns under publishing
  • Example: Stars in the Sky

IndieGoGo.com

Started 2008
Average $15,000

  • Open to any idea
  • Fees are 4% if the fundraising goal is met, 9% if it isn’t. There’s also a third-party payment processing fee of 2.9%
  • Donation-based; must offer rewards to donors
  • Accept almost projects, except porno of course
  • Keep what you raise less fees
  • Lot of varying campaigns for visitors to wade through

Pubslush.com

Started by mother and daughter

  • Serves literary community only
  • Fees are 4% , plus 3.5%
  • Can raise funds or set book up for pre-sales

GoFundMe.com

Started 2010

  • Personal causes and events
  • Donation-based; not required to offer rewards
  • Fees are 5% plus 2.9% service fee
  • Keep all you raise minus fees
  • Reaching goal not required

Example: http://www.gofundme.com/m4xkr4

Teespring.com

  • A platform that allows you to create and sell custom apparel with no cost, risk, or hassle. You can design t-shirts yourself on their site, set the price and decide a length of your campaign.
  • Your profit is whatever you add to Teespring’s price to create shirt.
  • Used by many entrepreneurs, not just authors, to earn money.
  • No initial layout unless you decide to hire a designer
  • They create and ship t-shirts when campaign ends
  • Must reach modest goal or shirts don’t get printed

Example: http://teespring.com/color-your-life-happy-t-shirt

 

 

 

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